Home » News
News articles tagged 'Drugs'
Brand advertising: an overview and update on recent changes
Posted on 01/09/2011 by
Advertising is an integral part of building brand goodwill; it informs consumers, distinguishes products and services, and ultimately increases sales. Read More
Maintaining market share after your patent expires
Posted on 30/11/2006 by
*A patent provides up to a 20 year monopoly in an invention in return for the inventor fully disclosing the invention to the public. When the patent expires, anyone is entitled to exploit the invention. Read More
Can You Patent An Old Dog Doing New Tricks?
Posted on 19/07/2006
The most well known New Zealand example may interest a lot of chemists This issue marks the 10 year anniversary of the Patent Proze column being published in Chemistry in New Zealand. Read More
Fresh exemption for patent infringement in New Zealand
Posted on 01/05/2003
The enactment of an amendment to the New Zealand Patents Act 1953 in December 2002 has the potential to reduce the effective life of pharmaceutical patents. Read More